5 Deadly Mistakes to Avoid When Selling Your Cape Coral, Florida Home

Posted by Mary Ray on Tuesday, March 2nd, 2010 at 5:40pm.

So, you've decided to go ahead and put your Cape Coral, Florida home on the market? Great. In order to achieve the desired results (selling for top dollar in the shortest amount of time possible) there are 5 mistakes that you need to avoid. Often times we talk about the "do's" of marketing your home, but just as important are the "do not's."

Deadly Mistake #1 - Putting your home on the market before all necessary improvements and repairs have been made.

Why is this so important? Generally, your home isn't going to sell while you are in the midst of repairs anyway and your property is going to "appear" to be worth less with every passing day it spends on the market. Is it a "perception" game? Yes...But as you know, the older the stock, the more leery the buyer becomes. They wonder why no one else has scooped up this deal and worry then start second guessing their own judgment. Be sure your home is 100% ready to sell before listing.

Deadly Mistake #2 - Selling your home "as is."

If you refuse to make necessary repairs, be prepared to forfeit a big chunk of profit. It is always more costly to sell a home 'as is' than to go ahead and make the required repairs. Home improvements often yield as much as five times the actual cost of the work. Your real estate agent will be able to suggest the improvements that will significantly increase the value of your Cape Coral home. A 'ready to live in' home is what most buyers are looking for, so why take the chance?

Deadly Mistake #3 - Restricted Property Access

Showing your home on an "appointment only" basis is restrictive and inconvenient for potential buyers. The more accessible your Cape Coral home is, the better your chances become of finding that perfect buyer/seller match.  

Using a lock box system requires you to place a certain amount of trust in your real estate agent. With that said, it is important to use a Cape Coral realty group that has a solid reputation and your best interests in mind.

Deadly Mistake #4 - Incorrect Pricing

Making sure your Cape Coral property is priced properly is vital. This is just one more reason to find the right agent. If you are selling a Cape Coral waterfront home, there are several variables that dictate the value of your property. Having a seasoned expert on your side is vital.

 If your property is priced too high, it will sit and develop that unfavorable perception we discussed earlier. Buyers will view it as a problem property.

If your home is priced too low, you'll miss out on considerable profits. The real estate market in Cape Coral, Florida has nuances and market variations that should be watched and reevaluated by your agent on a monthly basis to help you get the most out of the sale of your home.

Deadly Mistake #5 - Handling the sale alone

Of course in today's tough economy it would seem to make perfect sense to try to handle the details of a home sale on your own. Won't that be more cost effective? Just by taking a look at the previous four mistakes, I think it's pretty safe to say that an experienced, knowledgeable real estate agent is one of your greatest assets when selling your home.

At Sporleder-Ray Realty Group, we will guide you every step of the way, handling every detail and answering all of your questions. We also make wise use of every marketing avenue possible, especially the internet. We would be happy to help you with your next home sale. Contact us today for a free consultation and an overview of our services.

By David Sporleder | Sporleder-Ray Realty Group | david@davidsporleder.com| Google+


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